A stylish arcade racer
I was the principal campaign designer for Need for Speed: Unbound. We tried to get the tension just right so you really felt that choosing the right event each session was a meaningful choice.
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Players have to decide which races they want to take part in each session
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Every race they complete earns them cash depending on how they placed, and heat
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Heat dictates how much attention the cops pay to you, so you need to balance how much cash you want to earn with keeping a low profile
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Each in-game week you need to earn enough cash for the buy-in for a qualifier, and you need to upgrade your car
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I wanted to make sure there was always something enticing for you to do each session, whether that was a big money event or an opportunity to win a unique car
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I also created the game's session challenges - which nudge players towards a varied play experience